Motion Design
Compass Real Estate | 2016-2020The goal:
Work within the Compass “house style” of motion deign to create a variety of different animations.
The process:
Learning motion design under the Compass brand was an amazing opportunity to learn a highly refined style of motion. This style utilizes soft, fluid motion to convey a sophisticated aesthetic.
All motion projects begin with planning and preparation, whether simple sketches or more detailed breakdowns of the motion. While the brief or an agent’s individual aesthetic inclinations may influence the overall flow of movement more generally, every Compass animation adheres to a set of core principles:
Learning motion design under the Compass brand was an amazing opportunity to learn a highly refined style of motion. This style utilizes soft, fluid motion to convey a sophisticated aesthetic.
All motion projects begin with planning and preparation, whether simple sketches or more detailed breakdowns of the motion. While the brief or an agent’s individual aesthetic inclinations may influence the overall flow of movement more generally, every Compass animation adheres to a set of core principles:
Consistent
Effortless
Smart
Dynamic
The result:
Fluid, balanced motions and beautiful, harmonious animations.